Search & Find
RCSC 446: Global Retailing
- Introduction
- Retail Strategy of the Retailer in the Domestic Market
- Cultural and Economic Analysis of the Foreign Market
- Market Analysis of the Foreign Market
- Citing Sources
- Research Assistance
Introduction
This research guide is organized by the different sections of your research paper and presentation. It includes some explanation for finding information and recommended sources to consult for your research. The sources listed include print resources with their corresponding call numbers and locations in the library, links to electronic databases accessible to UA students and faculty through the UA Library, and links to some authoritative web page resources.
The list of sources is not exhaustive; these are recommended sources. You may need to consult additional resources, such as the International Marketing research guide, to find the information you need.
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